Chan Sin Lam (Alysa) is a graphic designer who creates graphic design with digital graphics and typography. She is currently an assistant in Studio Hik. She works with commissioned jobs and self-initiated projects that are related to identity and editorial design, such as visual identity design of the Graduation Show of AVA (2017) and curation of “Bad Grade Show” (2018). Alysa’s chic, bold and modern graphics are inspired by contemporary graphic design development in Korea and the West. Her visual style is also inspired by kitsch and instant internet cultures, such as memes and derivative works online. She targets young audiences in most of her graphic design projects by expressing the young generation’s interests and concerns. She also questions social norms such as standard of beauty and rules, as she believes that graphic designers can express their ideas through their artistic interpretations.
Visual Identity Design of Academy of Visual Arts, (BA) Graduation Exhibition in 2017
The visual identity of Graduation Exhibition in 2017 was inspired by the plants growing in Kaitak Campus. Growth of plants, like our students’ development in art, is closely linked to their habitats.
I Have an idea!
I have an idea! is a five-days newspaper showing all the ideas I have for the theme, procrastination, that I have never worked on. As a procrastinator that is used to think rather than acting, I keep thinking and changing my ideas everyday, like everyday news, but I have never worked them out. These newspapers present all ideas I had five days before the deadline of a final assignment and I did not worked on any of them at the end.
Bad Grade Show (爛grade展)
Poster design and curation of Bad Grade Show (爛grade展), in Koo Ming Kown Exhibition Gallery 1/F, CVA, HKBU, 2018. The show exhibited students’ bad grade artworks and art essays scored C+ or below during their studies in the Academy of Visual Arts.
Everyday Poster Challenge
Some posters I designed during the everyday poster challenge. I challenged myself to make posters within an hour everyday for two months with the songs or instructions given by others.